This project presents a detailed website case study for Fitanx, focusing on building a clear, user-friendly, and visually consistent digital experience. The design approach prioritizes simple navigation, structured layouts, and strong visual hierarchy to ensure users can easily understand the brand, its services, and key information. Thoughtful use of typography, spacing, and color helps maintain a modern and professional look while keeping the experience smooth and intuitive. The case study highlights the design thinking, layout decisions, and overall user flow, showing how strategic design choices can improve usability and strengthen a brand’s online presence. The final result is a clean, scalable website design that supports both user experience and business goals.